The Waiting Area
Research has shown that appropriate fragrances create a pleasant environment where stress levels are reduced and staff are more productive.
Financial institutions can enhance their brand by providing subtle fragrances that reflect their image by diffusing the same signature scent in all branches to help build up the bank's image.
From bank entrances, to waiting areas and from executive floors to the tills, adding a fragrance to a bank’s branches create a more pleasant environment for everyone to go about their most stressful transactions. The banks that know this fact, are the ones who engage in trying to ease every aspect of their customers time in their branches.